Following up on the popularity of her book The Proper Care and Feeding of Husbands (2003), Schlessinger states that her goal here is to reintroduce readers to the meaning of femininity and masculinity and how an understanding of sex roles can benefit marriage partners. Her second goal is to shine a light on selfishness, which "has become accepted in our society" and threatens marital bliss. Drawing on her experience as a popular talk show host, Schlessinger recalls the questions posed by listeners and her advice to them. Recovered feminists lament their mistaken notions of sexual equality as Schlessinger enlightens them on the power of true femininity. She expounds on the different ways that men and women communicate and how modern feminism has undermined men's and women's images of marriage and the sex roles within marriage. She offers love alerts and do's and don'ts to maintain healthy marriages. Schlessinger's fans will love this book; unrecovered feminists may not.